Strategic partner for football organizations
For the game we all love.
Strategy, marketing and operations to help build the game.
Independent perspective. Collective progress.
Montréal, Canada · Working beyond borders
How I work
Understand the feeling, then build the idea.
As a digital consultant, Yvan helps football brands and organizations find solutions that make sense for them, with a deep understanding of the market and the culture around it.
01
Get the full story
What does the game mean to you, your brand and your audience? Together, we look at what's working, what isn't and what you'd like to change.
02
Choose a direction
Sort the urgent from the important. Set priorities and aagree on a plan that makes sense for your business.
03
Let's move
We put the plan into action, work with your team and bring in the right people when needed.
About me
Built by passion, driven by curiosity.
I'm Yvan. I've spent 15+ years working across digital, marketing and sport.
I've worked with sports properties, clubs, brands and businesses, both local and global. I enjoy (weird, right?) making sense of complex challenges, finding the opportunity and helping good ideas get off the ground.
Collective Pace is where I get to mix my experience, curiosity and passion for this game we all love.
Selected Work
Building football stories.
From growing local soccer businesses to helping global brands bring their stories to life.
Business Development
Samba Digital
Data and strategy services helping global sports rights-holders grow their fanbases beyond their domestic markets through audience insights, digital strategies, and new growth opportunities.
40+
strategic reviews produced for global sports teams, leagues and federations
Digital Strategy
Union Lanaudière Sud
Digital services helping one of Quebec's largest soccer clubs strengthen its brand, engage its community, and connect with members through content creation, social media, and email marketing.
2.9M
annual organic impressions delivered
3x
more monthly engagements on Instagram
Content Production
Boombox Group
Content strategy and production services for Boombox Group, developing bespoke EA SPORTS content series for live international events, tailored to diverse football audiences.
125+
content features produced, involving competitors, hosts, talents and football icons
Campaign Support
Rip the Script
Campaign and event support for the local activation of Nike Football's "RIP THE SCRIPT" campaign, contributing to narrative development, PR, and community events during summer 2026, for Messan Studios.
200+
curated guests from Montreal’s soccer community
CLIENT TESTIMONIALS
Better together.
“I had the pleasure of working with Yvan as part of my team, and I can confidently say he is one of the most reliable and capable professionals I've worked with. I would wholeheartedly recommend him to any organization looking for someone who is highly skilled, dependable, and a pleasure to work with. Any team would be fortunate to have him.“
Emmanuel Barilley
Head of Data & Insights
Samba Digital
"I loved working with Yvan. He communicates exceptionally well – which is important because we were navigating a project together from two very different time zones. He supported us and helped us find creative solutions to the problems we encountered together. I recommend working with him if you want to improve your project."
Daniel Parker
Editor-in-chief
COPA90
“Yvan and his team remained communicative and organized throughout the process, while also demonstrating flexibility in the face of unforeseen circumstances and requests from various stakeholders. Ultimately, the delivered work was high-quality and satisfied everyone. We couldn't have dreamed of a better experience!“
Kuba Kryzostaniak
Brand Director
hummel North America
"Yvan is a real swiss army knife when it comes to anything football. We've thrown him in the deep-end (!) and he has always managed to walk away with awesome results. When it comes to managing or producing creative projects, or simply interviewing his childhood heroes, we know we can count on him to deliver above expectations."
Alexa Lavergne
Boombox Group
“Yvan approaches every project with an incredible level of care and attention to detail. His dedication and ability to solve problems with ease are truly second to none. I'm already looking forward to working together again very soon.“
Gildas Messan Awuye
Messan Inc.
Get in touch
Have something in mind? Let's figure out what's next.
Whether you're working through a challenge, exploring an opportunity, or looking for a fresh perspective on your football story, I'd be happy to hear about it.